Same Sex Marriages

Same Sex Marriages

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The flourishing acceptance and legality of same-sex marriage is increasing opportunities for wedding photographers. And with the U.S. Supreme Court’s recent rulings, gay weddings will soon be mainstream. Now is the best time to tap this emerging market.

The financial impact same-sex weddings have had on the wedding industry is enormous and will continue to build. In 2010, the Census Bureau reported 131,729 same-sex married households and 514,735 same-sex unmarried households in the United States. These numbers show the imbalance that exists, with so many same-sex couples living together but not yet married. This means there are a lot of potential wedding clients out there.

Same-sex couples also have more disposable income to pay for photography services. The Census reported that unmarried same-sex couples had an average household income of $103,980, while unmarried heterosexual couples had an average household income of $62,857.

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To read the full article, launch the digital version of the July 2013 magazine.

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