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Read more about the article How to Get Your Photography Published in a Magazine

How to Get Your Photography Published in a Magazine

Magazine publishers will have you know that print as a medium is changing: there are more localized and niche magazines than ever. If you are paying close attention to your market, you'll see that while the industry has changed to accommodate the growth of online journalism and other publications, it isn't gone! Don't give up on the possibility of being published, but also don't discount highly-popular blogs, online magazines, and other publications. They vary in their reach and shelf life, but there’s no reason to ignore the power of print.

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Read more about the article What I’ve Learned in My Nearly 35-Year Career

What I’ve Learned in My Nearly 35-Year Career

At the start of my journey, I stumbled and made mistakes as we all do… but those mistakes were all part of a steep learning curve. For the first 10 years of my career, I exclusively did private portrait commissions. That experience was invaluable in that it taught me how to deal with children of all ages. It’s difficult at the best of times to connect with a child who considers you a stranger, and to draw out the uniqueness in each child within a very limited time puts huge extra pressure on that connection.

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Read more about the article Creating Consistent Images At Every Session

Creating Consistent Images At Every Session

Having a consistent look to your images is the one thing most photographers struggle with, but it’s the best thing to help you in establishing a recognizable brand and attracting your ideal client. Let’s take a look at five things that have helped me establish my signature photography style over the last few years, in order of their importance to me and my brand.

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Read more about the article How Self-Portraits Can Benefit your Work

How Self-Portraits Can Benefit your Work

I’ve probably spent just as much time in front of the camera as I have behind it. I started taking self-portraits when I first picked up a camera. It became the best way for me to learn the technical side of photography. It also let me be an artist and experiment with wardrobe, posing and lighting. 

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Read more about the article From Inspiration to Innovation

From Inspiration to Innovation

We all want to grow. To grow our business and our photography to that ever-elusive next level. The truth is, you can’t just sit around and wait for the next big growth spurt to come knocking down your door. If you’ve got a new idea that you need to get out into the world, you’re going to have to stretch those creative muscles and get comfortable being uncomfortable.

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Read more about the article 5 Ways to Communicate With Your Clients

5 Ways to Communicate With Your Clients

The standards for client communication are changing constantly; what might have been standard five years ago just isn’t anymore. In general, communication with clients is now about more texting/internet time and less in-person/phone time. You'll find that not knowing how to talk to your clients in the language and medium that they prefer will lose you potential business and cause you stress for no reason.

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Read more about the article How to Use Photography to Give Back

How to Use Photography to Give Back

Remember, you are the boss of YOU! You control where you volunteer. You control the amount of work you do. You control the time you give. Don't ever forget that. Don't get me wrong, it can feel GREAT to volunteer, to assist others, to help change people's lives, but if it starts to affect your personal life in negative ways, you may come to resent volunteering.

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Read more about the article 5 Tips for Getting It Right in Camera

5 Tips for Getting It Right in Camera

Photographers seem to obsess over editing. They treat it like it’s the special sauce that, once mastered, will bring you in new clientele. Nothing could be farther from the truth. I will let you guys in on a little secret. Our clients come to us for cinematic, dramatic environmental portraiture, yet the images that they love, and the ones that we choose for our portfolio, are typically the ones for which we diverge the least from the original file.

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Read more about the article The $10,000 Wedding Album Challenge

The $10,000 Wedding Album Challenge

Last January, Mike Allebach and I decided that it would be great to challenge everyone after one of the workshops to reach out to past wedding clients, use what we taught them, and get wedding albums into their clients’ hands. We called it the $10K Challenge: if you have ten clients from the past two years and sell each of them a $1,000 wedding album, you will have made an extra $10,000 that January.

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