Making Something Out of Nothing

There is an expectation for professional wedding photographers to deliver our best work at every single wedding. Location can certainly help with this. It’s a lot easier to create impactful images in the streets of Venice than Flint. Now, I don’t know about you, but I rarely get to shoot in the streets of Venice, and still create artistic, impactful images for my clients on a consistent basis. You need to set yourself up for success.

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Creating Behind-the-Scenes Content That Sells

As photographers and business owners, we need to be celebrities of a sort—potential clients need to know and trust us so they feel confident enough to hire us (and rave about us to others). It’s time to start creating your fame through behind-the-scenes content. Here’s where to start.

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Tighten Up the Loose Ends: Liquify Tool in Photoshop CC 2017

When you retouch clients, your changes can’t be noticeable. When it’s obvious that an image has been altered from reality, it’s just tacky. This article takes you through the do’s and don’ts of Liquify and how to navigate through the Liquify panel in Photoshop CC.

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Lighting the Rock and Roll Family Portrait

The guitarist for a band I shoot promo work for just welcomed a brand-new baby boy into the world with his wife. That offers the perfect opportunity for a family portrait session. Not just any old cookie-cutter family portrait—I want my portraits, family or otherwise, to reflect the individuality of the subjects.

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The Key Steps to Starting Your Business

If you fail to plan, you plan to fail. Yes, now you’ve heard it one more time: It starts with a plan. It astonishes me that we will plan a party, a trip, lunch with a friend, but we don’t plan for a profitable business. Which is more important?” There it is, the foundation for this month’s article on developing a business plan.

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Lessons I’ve Learned in the First 5 Years of My Career

I’m happy to say that 2017 marks five years since I’ve received a W-2. While there are many other photographers who can say they’ve been shooting for decades, I can say I was able to build a business when everyone was doing it for free. I want to provide both aspiring photographers and struggling professionals with the real-world lessons I’ve learned the past five years.

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