However, when it comes to photography, we can actually tell a great story with just two elements: the characters and the setting. Since our medium is a visual one, each image we create needs to have those two key integral components and the audience does the rest.
Posing is one of the most beautiful ways we can speak for our clients, and it’s all done through body language. I can’t wait to see what your portraits will say!
Looking back over my career for the last 20 years, there is a distinct line of when my work went from predominantly black & white to taking an immediate turn to color. It happened when I captured that first medium format digital image in 2004 and I never looked back.
Here are five commonly used video lighting scenarios that you should know if you’re making any sort of film. I’ll admit these are over-simplifications because there are many ways to do each of these setups.
Now is the time to decide. Are you going to fight for your business and livelihood or are you going to throw in the towel? I hope this has helped you in some way to understand you are not in this alone and there is a path forward. Don’t ever give up!
You hear the notification from your email and… Yes! You have a new booking for your studio. You encourage your potential client into an actual paying client… Now, how do you take a client that’s nervous and relax them for their badass session?
Photography is fun, so you’ve decided to take it to the next step. Starting a photography business can be a rewarding project—and if you're serious about it, it can even become your livelihood! Like any big project, though, it takes some planning to succeed. Let's talk about nine key steps you need to take in order to start your photography business from scratch.
Although you can simply take any color image and convert it to grayscale, I get the best results if I walk into a shoot knowing the final outcome will be black & white. I allow this to dictate my lighting and color choices, which translate into shades of gray and tonality. It’s crucial to understand what would work better in black & white or color, and this is something that can be mastered with practice.
The bottom line is whether you’re photographing for black & white images or color, learn the difference between an f-stop and a bus stop, print and frame your work, and look at life in shades of gray, not hard and fast rules.
There are a number of ways you can create contrast in the studio. I love to use multiple lights, sometimes with hard modifiers, and then refine the look with negative and positive fill to create a full range of tones and make my images pop.
