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Top 10 Tricks to Edit in Lightroom Faster with Dustin Lucas
Post Production

Top 10 Tricks to Edit in Lightroom Faster

You know that feeling you get when you finish a shoot and realize how many hours you now have to work in post? Wouldn’t it be nice to just import in Lightroom, click a few presets and export files? That’s the point of Lightroom’s efficiency, but there is some additional finessing required to ensure your images are consistent while maintaining your look and feel. Here are 10 tricks to help you get through this grueling season and edit faster.

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10/01/2018
From Spec to Sold: How to Sell Spec Video & Photography Work with Christine Yodsukar
Commercial Photography

From Spec to Sold: How to Sell Spec Video & Photography Work

Wouldn’t it be amazing if your dream company hired you for your ideal gig? They love your work, they think you’re the perfect person for the job and they pay you your rate, no questions asked. This does not have to remain a fantasy. One powerful way we have made this happen in our business is by creating spec projects.

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10/01/2018
How to Keep Your Photography Style Consistent Outside Your Genre with Vanessa Joy
Shutter Magazine

How to Keep Your Photography Style Consistent Outside Your Genre

Whether you’re like me and try to stay within a niche or you’re a photographer who dabbles across the world, staying true to your brand can be difficult when you cross genres. Whether you’re shooting portraits, weddings, headshots, products or seniors, here are some ways to keep consistency throughout your photos.

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10/01/2018
5 Truths About Top-Performing Photography Businesses with Michael Anthony
Business

5 Truths About Top-Performing Photography Businesses

While it seems that good photography is the biggest factor behind any successful studio, nothing could be further from the truth. Yes, you have to produce consistently good imagery and offer a great customer experience, but that is just part of the equation. This month, I provide you with five truths to help you build a brand that outperforms your competitors.

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10/01/2018
Your Dream Studio: Understanding Cost of Sale and Markup with Jeff & Lori Poole
Pricing

Your Dream Studio: Understanding Cost of Sale and Markup

In last month’s Business Corner, we discussed controlling one of the two types of expenses in your business: general expenses, also known as overhead. This month, we examine the other form of spending, cost of sale. Cost of sale includes all money you spend serving a client.

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10/01/2018
How to Find Photography Inspiration with Scott Detweiler
Shutter Magazine

How to Find Photography Inspiration

Just like writers or painters, photographers can run into creative blocks and get stuck in a rut. These creative ruts can last days or even weeks, and in extreme cases of creative drought can also lead to loss of interest in photography altogether. But even if you are always busy with photography, new sources of inspiration can energize and invigorate your spirit and take your work in a new and unexpected direction.

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10/01/2018
How to Book New Clients With Facebook Ads with Phillip Blume
Marketing

How to Use Facebook Ads in Your Photography Business

You may have tried Facebook ads before with little success. If so, you probably just skipped one or two of these easy-to-miss (but important) steps. Let’s review the steps now, and at the end I will show you how to get your photography studio’s engine roaring with yet another very powerful tool.

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10/01/2018
One-Light Headshots with Michael Corsentino
Headshots

One-Light Headshots

Headshots come in many flavors, from clean and commercial to more nuanced, moody affairs. Different kinds of clients need different kinds of headshots. An actor or model’s needs are very different from those of a Realtor or executive. Sometimes you need to create a variety of looks for the same client, especially actors and models.

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10/01/2018
The Secrets of Commercial Pricing with Audrey Woulard
Commercial Photography

The Secrets of Pricing Commercial Photography

To a lot of photographers, the various parts of commercial work can be extremely confusing. Many struggle with how to break into commercial work, or figure out how commercial work differs from editorial work. The one thing that’s not often talked about is how to price commercial work.

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10/01/2018

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Behind the Shutter

Photography training and education for the modern photographer

In today’s competitive landscape, quality online photography training and education is priceless to your growth. Unfortunately, most publications contain a ton of fluff. No real meat to their content. Not at Behind the Shutter. We are committed to the photography community and improving professional photography by providing current, insightful, and in-depth educational content.

Training topics include photography lighting techniques, photography off-camera flash tips, photography posing guides, photography business concepts and marketing strategies, Facebook for photographers, boudoir and glamour photography training, high-school senior photography concepts, IPS (In-Person Sales) strategies, family photography, Lightroom tutorials, Photoshop how-tos, and much, much more.