Maternity
Maternity Portraiture for the Modern Mom
Maternity Portraiture, along with just about every type of portrait photography, has changed. Why has it changed? Because times change, styles change, EVERYTHING changes.
06/01/2019
Business
Paying Attention to Pricing and Profitability
So many of you have dreams of being a full-time photographer, but you can’t afford to go full-time until you can’t afford NOT to. That means your part-time income from photography has to exceed what you’re making in your day job, so you have to go full-time or lose substantial revenue.
06/01/2019
Family Photography
The 4 Secrets of Child-Whispering
Sometimes my child-whispering strategies feel like magic, but it’s nothing you can’t learn. So let’s look at just a few techniques to help you become a child-whisperer, too!
06/01/2019
Business
The Power of Emotion
Creating emotion-driven experiences builds lifelong clients, passionate testimonies, and higher sales. Some of us have been fortunate enough to go through this with our clients by happy accident, but there are steps that you can take that will help foster and generate the emotional client experience in a natural and consistent way.
06/01/2019
Business
Meeting Your Annual Sales Goal
Truly successful business owners don’t sit and passively wait for money to roll in. They also constantly revisit their goals, their strategies, and their progress. Coming up with a business plan is not a one-time deal; you don’t just set it and forget it. This definitely holds true for photographers. Get in the habit of examining your goals, running your numbers, and measuring your progress. Depending on your results, either fix what’s broken, or set a new, higher goal. Implement. Assess. Analyze. It might sound like a lot of work, but I guarantee the first time you meet your monthly goal, you’ll be hooked.
06/01/2019
Life
Why Do We Fail?
We all fail at some point. Even the most successful people fail. What most people don’t realize is that successful people fail more than most.
06/01/2019
Marketing
Social Media Strategy Pyramid
The world of social media can be daunting. There are so many platforms to choose from and to post on, and different things seem to be working for different people. It can be overwhelming trying to figure out what to post, when to post it, where to post it, and what to do after you’ve posted it.
06/01/2019
Post Production
7 Part Series to Step Up Your Lightroom Game – Part 1: Storing & Managing Files
When it comes to shooting over 100,000 images per year and needing speed on my side, it’s a no brainer: I choose Lightroom. The program is simple enough to use, and I want to show you the best ways to do so it in my seven-part workflow series.
06/01/2019
Marketing
Face-to-Face Marketing for Photographers
To many, the thought of putting yourselves out there can be daunting, especially if you are by nature an introvert. Face-to-Face Marketing often will require you to shed that dynamic if it is part of your personality.
06/01/2019
Lighting
10 Things I Wish I Knew Before I Started Using Strobe
Using strobe in the studio and on location is now second nature for me, and it can be for you too. I think you’ll find once you understand strobe it opens up a whole new world of exciting creative possibilities. Here are the 10 things I wish I knew before I started using strobe.
06/01/2019
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Behind the Shutter
Photography training and education for the modern photographer
In today’s competitive landscape, quality online photography training and education is priceless to your growth. Unfortunately, most publications contain a ton of fluff. No real meat to their content. Not at Behind the Shutter. We are committed to the photography community and improving professional photography by providing current, insightful, and in-depth educational content.
Training topics include photography lighting techniques, photography off-camera flash tips, photography posing guides, photography business concepts and marketing strategies, Facebook for photographers, boudoir and glamour photography training, high-school senior photography concepts, IPS (In-Person Sales) strategies, family photography, Lightroom tutorials, Photoshop how-tos, and much, much more.
