Your 2020 Digital Marketing Handbook
Marketing

Your 2020 Digital Marketing Handbook

Our economy is booming, and for wedding photographers, The Knot and WeddingWire are predicting the highest number of engagements since they started tracking those statistics. There is no better time to start planning than right now. Here are some strategies that you will want to adopt to crush it in 2020 and beyond.

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Product Spotlight

Acrylic PRO by CGPro Prints

With the Acrylic PRO you are able to offer your clients a product that stands out from the crowd, literally. CG Pro Prints has newly revamped their Acrylic to provide a product that commands a room like no other. With a distinctively crafted mount frame, the Acrylic PRO extends your images right off of any wall.

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fail
Business

Why You Will Continue to Fail

If you want success, I promise you, it’s out there for you to go and get. Make no mistake, there are a lot of people out there who want it just as bad, but the difference is, they are not willing to work as hard as you are to get it. Once you know this and see it, you start to realize that you can truly get whatever you put your mind to. Change your life. Change your world.

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This Is Not Another Boring Article About IPS
Sales

This Is Not Another Boring Article About IPS

In-person sales can be hard. They can be overwhelming when you first start. IPS is a roller coaster. It’s unpredictable. It’s messy. It’s beautiful. And it’s the most rewarding thing you’ll experience as a photographer—not worth missing for the world.

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Distance
Business

Are You Willing to Go the Distance?

There is not a single thing about owning a business that is simple or easy. So, I want to lay out the truth behind the long race that lies ahead of you and how you can go the distance and be a successful business owner.

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Branding
Business

5 Branding Tips for Booking High-End Weddings

So to sum up this article before it even begins: treat all of your clients like they are “high-end” clients, and more high-end clients will find you. Once you have that mindset, then I can teach you how to create that luxury experience, and you will begin to find success.

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Business
Business

12 Elements of Business

Have you ever thought to yourself, I don’t understand how to market my photography. Why does it need to be so hard? Well, good news! The principles of marketing can be unlocked using the same 12 Elements you use to create your photography.

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Behind the Shutter

Photography training and education for the modern photographer

In today’s competitive landscape, quality online photography training and education is priceless to your growth. Unfortunately, most publications contain a ton of fluff. No real meat to their content. Not at Behind the Shutter. We are committed to the photography community and improving professional photography by providing current, insightful, and in-depth educational content.

Training topics include photography lighting techniques, photography off-camera flash tips, photography posing guides, photography business concepts and marketing strategies, Facebook for photographers, boudoir and glamour photography training, high-school senior photography concepts, IPS (In-Person Sales) strategies, family photography, Lightroom tutorials, Photoshop how-tos, and much, much more.